Hear firsthand from Plain Numbers Practitioners who have successfully applied the Plain Numbers Approach to their communications. 

Approximately half of UK adults have the numeracy skills expected of a primary school child.

How financial services providers communicate important information is therefore vital to ensure their customers can make informed choices.

And the consumer understanding outcome of the Consumer Duty has given this issue an added level of attention.

Plain Numbers has a number of BSA members as its partners. Hear how their approach can help communication professionals communicate numerical information in a way more people can understand. 

Plain Numbers Practitioners will share practical insights into how they’ve applied this approach in real-world scenarios. Gain valuable insights into the changes they’ve made and the rationale behind them. 

This will give you a chance to see how the evidence-based approach could transform your customer communications.

The BSA is a Plain Numbers Advisory Partner, alongside HM Treasury and the Bank of England.

Outline agenda:

• Ben Perkins, Director of Partnership & Services, Plain Numbers
• Steph Vickers, Content Design Manager, Nationwide
• Eleanor de Bruin, Senior Copywriting and Content Delivery Manager, Fidelity International
• Q&A

  Date:
  Wednesday, 24th April 2024

  Timings:
  12:00 - 12:45

  Cost:
  Free to attend

  Register: 
  Complete the online form to secure your place.
          
  Contact:
  Please direct any enquiries to andrew.gall@bsa.org.uk