The aim of the campaign is to raise awareness of the benefits of savings and help everyone save if they can – no matter who you are, your circumstances, or how big your ambitions are.
There are around 11.5 million people in the UK who have less than £100 of savings to fall back on in an emergency. We want to help you have the security of knowing you can deal with the unexpected. And if you already have a pot of savings, we want to support you in building it up so you can realise your dreams sooner.
UK Savings Week will get people talking about savings, amplifying the efforts of all organisations, charities and groups who want to see greater financial resilience in households across the country.