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  • calender-icon Event
  • Posted: 26 Mar 2024

Consumer understanding in practice – insights from Plain Numbers Practitioners

24
Apr
2024

  • Calender-Icon Time: 12:00 - 12:45
  • Location-Icon Location: Webinar
  • Admin-Icon Organised By: Andrew Gall
  • Currency-Icon Free to attend

Hear firsthand from Plain Numbers Practitioners who have successfully applied the Plain Numbers Approach to their communications. 


Approximately half of UK adults have the numeracy skills expected of a primary school child.

How financial services providers communicate important information is therefore vital to ensure their customers can make informed choices.

And the consumer understanding outcome of the Consumer Duty has given this issue an added level of attention.

Plain Numbers has a number of BSA members as its partners. Hear how their approach can help communication professionals communicate numerical information in a way more people can understand. 

Plain Numbers Practitioners will share practical insights into how they’ve applied this approach in real-world scenarios. Gain valuable insights into the changes they’ve made and the rationale behind them. 

This will give you a chance to see how the evidence-based approach could transform your customer communications.

The BSA is a Plain Numbers Advisory Partner, alongside HM Treasury and the Bank of England.


Outline agenda:

  • Ben Perkins, Director of Partnership & Services, Plain Numbers
  • Steph Vickers, Content Design Manager, Nationwide
  • Eleanor de Bruin, Senior Copywriting and Content Delivery Manager, Fidelity International
  • Q&A

agenda.png  Date:
  Wednesday, 24th April 2024

sessions-(1).png  Timings:
  12:00 - 12:45

Currency-image.png  Cost:
  Free to attend

register.png  Register: 
  Complete the online form to secure your place.
          
contact.png  Contact:
  Please direct any enquiries to andrew.gall@bsa.org.uk