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Event
- Posted: 12 Nov 2025
From Black Friday to Everyday Value: How Credit Unions Can Drive Year-Round Member Engagement
26
Nov
2025
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Time: 11:00 - 11:45
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Location: Webinar
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Organised By: Parliament Hill
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Free to attend (BSA Members only)
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Parliament Hill
A free webinar hosted by BSA Associate, Parliament Hill
As credit unions look to attract younger members and deepen engagement with existing ones, moments like Black Friday present a powerful opportunity to showcase value, strengthen loyalty, and reinforce their role in supporting members’ financial wellbeing.
In this live demo, Parliament Hill will share practical insights on how credit unions can use a benefits-led approach to deliver genuine, everyday value for members. The session will explore how to transform seasonal campaigns into ongoing engagement strategies that build trust and long-term relevance.
Attendees will learn how to:
- Use member benefits to engage younger audiences and highlight everyday savings.
- Leverage seasonal moments such as Black Friday to increase awareness and participation.
- Position their credit union as a trusted partner in financial wellbeing and smart money management.
- Use data and reporting tools to measure engagement and refine future campaigns.
This session will show how small, timely initiatives can evolve into sustained member value and digital connection, helping credit unions stay relevant and purpose-driven in an increasingly competitive landscape.
Joshua Defty
Head of Business Development, Parliament Hill
Event Summary
- Wednesday, 26 November 2025
- 11:00 - 11:45
- christina@parliament-hill.co.uk
- Free to attend (BSA Members only)
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